BHM Identity
CASE STUDY
AGENCY: Wizdom Media
CHALLENGE: Create an identity for Broken Hearts Memorial, and the produce a wide variety of deliverables so as to initiate community involvement, and to promote the installation’s opening.
DELIVERABLES:
- Identity
- Website
- Postcard
- Posters
- Magazine Ad
- T-shirts
- Dedication Plaque
RESULTS: Community engagement with the memorial (painting hearts on the structure) was overwhelming, and opening day was packed. The project raised money for veterans, while bringing the community together, and creating awareness to the sacrifice of those who served.
It was an honor to work on this project and to contribute to this great cause. The memorial is now a permanent installation in the City of Rahway.
Role |
Creative Direction, Art Direction, Brand & Identity, Graphic Design, Web Design & Development |
For |
The Broken Hearts Memorial (Artist Jim McKeon), and the City of Rahway |